If Photoshop is your only Adobe product like me. Its not the best tool for something like what you want to create. To whay you want I would open a new Document or your jpeg. The Jpeg I would use the perspective crop tool to crop the EPS Design to square it up some. Then transform that to the correct aspect ratio you want. I would then add text layers to on to to get as close as I could to the three line using a font that matches the logo. I would then make shape layers for the three text layer and merge then into a single shape. I would then edit the shapes path to make it closer to your image. Then define a custom shape named EPS.
